We follow with the company valuation the objective to predict the company's future potential and identify starting points, as thus the competitiveness of the target company can be improved.
The company valuation consists of the analysis of the business model, which consists of four interwoven elements - is, by which the value is generated - Products / Services, profit, resources, processes.
For acquisitions in addition to evaluating the business potential is also to assess the way in which the company is to integrate the costs incurred thereby and their impact on the bottom line.
The company valuation is not to be confused with the pricing. Can set the right price, the buyer only because it crucial to speed what purpose is to serve the acquisition. Carefully performed company valuation is but the pricing, because it offers a strong case for a successful transaction.